Middle East: Toy Market 2024

Toy Market Size in the Middle East

The Middle Eastern toy market totaled $X in 2023, stabilizing at the previous year. The total consumption indicated a temperate increase from 2012 to 2023: its value increased at an average annual rate of X% over the last eleven years. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2023 figures, consumption increased by X% against 2020 indices. Over the period under review, the market reached the peak level at $X in 2019; however, from 2020 to 2023, consumption remained at a lower figure.

Toy Production in the Middle East

In value terms, toy production expanded notably to $X in 2023 estimated in export price. The total production indicated pronounced growth from 2012 to 2023: its value increased at an average annual rate of X% over the last eleven years. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2023 figures, production increased by X% against 2020 indices. The growth pace was the most rapid in 2019 when the production volume increased by X%. As a result, production attained the peak level of $X. From 2020 to 2023, production growth remained at a lower figure.

Toy Exports

Exports in the Middle East

In 2023, the amount of dolls and toys exported in the Middle East shrank slightly to X tons, which is down by X% compared with the previous year. Total exports indicated perceptible growth from 2012 to 2023: its volume increased at an average annual rate of X% over the last eleven-year period. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2023 figures, exports decreased by X% against 2021 indices. The pace of growth was the most pronounced in 2013 with an increase of X% against the previous year. The volume of export peaked at X tons in 2021; however, from 2022 to 2023, the exports remained at a lower figure.

In value terms, toy exports declined to $X in 2023. Total exports indicated measured growth from 2012 to 2023: its value increased at an average annual rate of X% over the last eleven-year period. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2023 figures, exports increased by X% against 2020 indices. The pace of growth appeared the most rapid in 2021 with an increase of X%. Over the period under review, the exports hit record highs at $X in 2022, and then reduced in the following year.

Exports by Country

Turkey was the major exporter of dolls and toys in the Middle East, with the volume of exports resulting at X tons, which was approx. X% of total exports in 2023. It was distantly followed by the United Arab Emirates (X tons) and Iran (X tons), together creating a X% share of total exports. Israel (X tons) took a relatively small share of total exports.

From 2012 to 2023, average annual rates of growth with regard to toy exports from Turkey stood at X%. At the same time, Iran (X%) displayed positive paces of growth. Moreover, Iran emerged as the fastest-growing exporter exported in the Middle East, with a CAGR of X% from 2012-2023. By contrast, the United Arab Emirates (X%) and Israel (X%) illustrated a downward trend over the same period. From 2012 to 2023, the share of Turkey and Iran increased by X and X percentage points, respectively.

In value terms, Turkey ($X) remains the largest toy supplier in the Middle East, comprising X% of total exports. The second position in the ranking was held by the United Arab Emirates ($X), with a X% share of total exports. It was followed by Iran, with a X% share.

In Turkey, toy exports expanded at an average annual rate of X% over the period from 2012-2023. In the other countries, the average annual rates were as follows: the United Arab Emirates (X% per year) and Iran (X% per year).

Export Prices by Country

In 2023, the export price in the Middle East amounted to $X per ton, with an increase of X% against the previous year. Overall, the export price continues to indicate a relatively flat trend pattern. The pace of growth appeared the most rapid in 2022 when the export price increased by X%. Over the period under review, the export prices reached the peak figure in 2023 and is expected to retain growth in the immediate term.

Prices varied noticeably by country of origin: amid the top suppliers, the country with the highest price was Israel ($X per ton), while Iran ($X per ton) was amongst the lowest.

From 2012 to 2023, the most notable rate of growth in terms of prices was attained by the United Arab Emirates (X%), while the other leaders experienced more modest paces of growth.

Toy Imports

Imports in the Middle East

In 2023, purchases abroad of dolls and toys decreased by X% to X tons, falling for the seventh consecutive year after three years of growth. In general, imports saw a noticeable setback. The pace of growth was the most pronounced in 2015 when imports increased by X% against the previous year. Over the period under review, imports attained the maximum at X tons in 2016; however, from 2017 to 2023, imports remained at a lower figure.

In value terms, toy imports fell to $X in 2023. Total imports indicated a temperate expansion from 2012 to 2023: its value increased at an average annual rate of X% over the last eleven-year period. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2023 figures, imports increased by X% against 2018 indices. The growth pace was the most rapid in 2015 with an increase of X% against the previous year. Over the period under review, imports reached the maximum at $X in 2022, and then declined in the following year.

Imports by Country

In 2023, the United Arab Emirates (X tons), distantly followed by Iraq (X tons), Turkey (X tons), Saudi Arabia (X tons), Israel (X tons) and Oman (X tons) were the key importers of dolls and toys, together committing X% of total imports. Kuwait (X tons) took a little share of total imports.

From 2012 to 2023, the biggest increases were recorded for Iraq (with a CAGR of X%), while purchases for the other leaders experienced more modest paces of growth.

In value terms, the United Arab Emirates ($X), Iraq ($X) and Turkey ($X) appeared to be the countries with the highest levels of imports in 2023, together accounting for X% of total imports.

Iraq, with a CAGR of X%, saw the highest rates of growth with regard to the value of imports, among the main importing countries over the period under review, while purchases for the other leaders experienced more modest paces of growth.

Import Prices by Country

The import price in the Middle East stood at $X per ton in 2023, falling by X% against the previous year. Over the period under review, the import price, however, recorded a strong expansion. The pace of growth appeared the most rapid in 2020 when the import price increased by X% against the previous year. Over the period under review, import prices attained the maximum at $X per ton in 2022, and then dropped in the following year.

There were significant differences in the average prices amongst the major importing countries. In 2023, amid the top importers, the country with the highest price was Israel ($X per ton), while Saudi Arabia ($X per ton) was amongst the lowest.

From 2012 to 2023, the most notable rate of growth in terms of prices was attained by Iraq (X%), while the other leaders experienced more modest paces of growth.

Source: IndexBox Platform